In the Perth Myer store, only a half hour after the David Jone's launch to perpetuate their "friendly rivalry", the Autumn/Winter Launch was in full swing. The Face of Myer, Jennifer Hawkins, led the pack of local models. Myer's catwalk was all black with pumping music and a large crowd of shoppers straining to catch a glimpse of the former Miss Universe.
Jennifer chatted about Myer's winter line - bold purples and rich blues, detailed dresses, funky bohemian "festival" looks and tasselled boots.
Wish - gorgeous lace dresses
Karen Walker - bold prints
Ben Sherman - the "Fabio" model
Bardot - love the embroidery on the black jersey dress
Blue Juice
Unlike the intimate David Jones launch, the Myer launch felt like it was bursting at the seams. It was glitzy glam featuring a longer runway, reserved VIP seating, pop tunes and bright lights. The only evidence of the recession was the second fashion show which showed off Myer's affordable designers like Wish, Miss Shop, French Kitty and Pilgrim.
I managed to meet Jen after the first parade and grabbed an autograph and quick photo op. Jen was gracious, polite and unfazed by the dozens of cameras flashing in front of her eyes. A true media professional.
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